This is an introductory blogging fundamentals course for students who are just getting started blogging or want to update an existing blog using best practices for PR professionals.
You will learn exactly why you need a business blog and what platform you should be using to create a blog.
After taking this course, you will understand how to find your ideal blog reader and you will know how to maximize your content creation. You will learn how to make or break your success as a blogger in the PR industry.
We will also discuss how much you really need to blog to make an impact online and how to measure that impact.
You have the talent and the ability to achieve what you never thought possible – whatever level you’re at in your journey. Choose to enroll yourself in new opportunities. Choose to invest in your education and professional development. Take our online courses taught by PR industry experts.
Our organization is contributing to North America's image as a leader in the public relations industry. We aim to be an important source of information for women in the field, a key player in the rapidly changing industry, and a global champion of women business leaders.
Thank you for visiting our courses page and we invite you to consider joining us a member across North America.
Talia Beckett Davis is the President and Founder of the Organization of American Women in Public Relations and the Organization of Canadian Women in Public Relations. She is the Owner of Pink Pearl PR, an agency that specializes in baby and kid’s products, beauty, fashion and lifestyle brands. Beckett-Davis is a Women in Business Judge for the Stevie Awards and previously served as Communications Chair for the Women in Leadership Foundation. She holds a Masters’ Degree in International Relations from the University of London, England, and a Bachelor’s Degree in Communications from Royal Roads University.
"As technology continues to evolve the practice of public relations, so do the working lifestyles of professional women."
- Natasha Netschay Davies, Director of Digital PR and Content at Moonraker
“Women have played a predominant role in establishing and continuing to shape the public relations industry we know today, an achievement I am very proud of and a legacy I hope to continue through my work with Women in PR North America. I encourage women to consider joining our network to access tools to support our common goals.”
- Elisha McCallum, Vice President at FleishmanHillard
Our organization has been formed to enable groups of public relations women leaders across North America to come together to share ideas, contacts, experiences, and to advocate for major issues directly affecting women working in the PR industry today. Together, the organizations ( Women in PR Canada and Women in PR USA) form the networking group Women in PR North America.
Membership is open to individuals ($25/month paid annually) and firms ($85/month paid annually) who work in the field of public relations and is also extended to both women and men working in communications, media, marketing and advertising. Memberships are reciprocal across the USA and Canada.