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Digital Marketing: Social Media Management
PART 1: Selecting Social Media Platforms
The Main Social Media Platforms
Compare Data Across Social Sites
Check Out Your Competitors
Facebook or LinkedIn Groups
Strategies and Tools
Social Media Platforms Set-Up
Facebook Groups (Part 1)
Facebook Groups (Part 2)
Facebook Business Page
Complementary Social Media Profiles
Pinterest for Business
You Tube
Social Media Best Practices
Social Media Content Planning
Plan Content For Each Platform
Social Media Editorial Calendar
Share Relevant Curated Content
Social Media Management Apps
Build A Responsive Audience
Audience Engagement
Encourage Followers To Take Action
Host A Contest
Show That You Care
Learn From Those You Admire
Identify Leaks
PART 2: Blogging Fundamentals
Blogging Fundamentals Workbook
Why You Need A Business Blog (3:58)
Ask Yourself These Questions (3:47)
Your Audience + Blog Subjects (2:35)
Choosing Your Platform (6:46)
Blog Content
Blog Content Workbook
Types of Content
Creating Quality Content (2:47)
Eliminate Your Creative Chaos
This is How Much You Should Blog (2:56)
Map Out Your Themes
Inspirational Messages
Blog Marketing
This Can Make or Break Your Success (5:21)
Blog Marketing
Automate & Systematize
Blog Measurement
Check Your Archives
Blog Measurement
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Eliminate Your Creative Chaos
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